Denver Personal Trainer Gets A Branding Face Lift
Run and Find Out What Happens was a fitness company run by personal trainer and running coach Michelle Golla. With goals of increasing her client base, Michelle came to us to determine the best course of action for taking her brand to the next level.
Client Case Study: Spark Interiors Triples Web Traffic
Spark Interiors is a Denver-based interior design firm run by local businesswoman Megan Thompson. After being founded in 2013, Spark Interiors quickly reached and surpassed a number of milestones, including acquiring some major commercial accounts, such as the Arvada Chamber of Commerce. It was this experience with corporate interior design that led to Spark Interiors' goal of becoming a leading design firm for commercial spaces.
Google Joins Programmatic Television Advertising Games
Over the past two decades, digital advertising has evolved at an exponential rate. Programmatic television advertising has been a major player in the evolution of highly-specific, targeted ads.
Voice Search Means Changes For SEO
Voice-activated technology has become a staple in our cell phones, our laptops, and our vehicles. It is changing the way we set our alarms, make phone calls and find information. From Siri on the iPhone to Alexa for Amazon, voice-activated “assistants” are a new way that consumers are getting things done. The new capabilities of voice search are changing consumer behaviors and it's forcing SEO marketers to change their tactics as well.
November Ad Of The Month: Svedka Cursed The Internet
Swedish vodka brand, Svedka, rolled out a Halloween “Curse” campaign last month, taking retargeting to a whole new level.
October Ad Of The Month: Burger King Has The "IT" Factor
The 1986 Stephen King thriller, It, has been making waves as a second movie adaptation was released last month.
Local Search Improves With Hawk Update
As marketers, we are constantly evaluating and improving our tactics to ensure the best results for our clients. In a world that has very rapidly become digital-centric, this is a daily (and sometimes hourly) task, especially for those working towards local search optimization. One of the biggest influencers in a digital marketing strategy is Google.
Case Study: redcup Beverage Service
Earlier this year, corporate beverage service provider, redcup, came to us seeking a full website re-design. The owner, Christopher Arson, has a wealth of knowledge when it comes to his products, making his customer experience unique among his competitors. So, in April, we launched a completely remodeled website, filled with relevant and interesting content that was optimized for search engines. Over the last 5 months, this is what has happened.
New Client Announcement: FiG Advertising + Optimum Networking
Optimum Networking offers business-driven IT solutions. Built on the foundation of understanding technological needs from a business perspective, Optimum Networking is the ideal solution for any company that is seeking customized IT solutions to streamline efficiency and productivity.
Industry News: Facebook Ad Canvas Expands to Instagram
Instagram has been making waves on the marketing scene for a while now. With more than one-third of the stories viewed by the platform’s 250 million daily users coming from businesses, Instagram is capitalizing on this interaction point and making it easier than ever for brands to engage with their consumers.