Wednesday, 16 July 2014 03:18

Case Study: Amazing Moves

As we move into the 5th year of being the exclusive creative and marketing agency for the Colorado based moving company, Amazing Moves Moving and Storage, we've done a year-over-year* analysis of how well their website and other online assets have been performing.

Here are just some of the improvements to Amazing Moves' web presence that FiG has helped expedite over the last year.

• A 24% year-over-year increase in all website traffic

• A 34% year-over-year increase in organic traffic alone.

• 54.1% of traffic for the new year was from organic search.

Amazing Moves

• 81.9% of the latest year’s site sessions were from new visitors.

Amazing Moves

• An impressive improvement in visitor behavior flow (from home or landing page to conversion).

• A substantial improvement in the use of mobile and tablet devices being used to access the site — a result driven by improvements made to the mobile platform.

• A noteworthy increase of call leads coming from the website and other media outlets.

Overall, our data shows an impressive increase in engagement to the Amazing Moves brand through online traffic, which means increased brand awareness and sales for Amazing Moves! FiG's effort to improve site user experience, drive website traffic, and increase site visibility has been nothing short of a success.

We look forward to continuing to produce great results for Amazing Moves!

If you’re interested in how FiG can improve your online presence and help to drive new business, please contact us!

*Contract year: August 2012 - July 2013 vs August 2013 - July 2014