Items filtered by date: October 2017
Wednesday, 15 November 2017 03:00

Google Joins Programmatic Television Ad Games

Over the past two decades, digital advertising has evolved at an exponential rate. Programmatic advertising has been a major player in the evolution of highly-specific, targeted ads.

Wednesday, 08 November 2017 03:00

Voice Search Means Changes For SEO

Voice-activated technology has become a staple in our cell phones, our laptops, and our vehicles. It is changing the way we set our alarms, make phone calls and find information.

Published in FiG Marketing Thought

Swedish vodka brand, Svedka, rolled out a Halloween “Curse” campaign last month, taking retargeting to a whole new level.