Items filtered by date: May 2019

FiG is, once again, very excited to announce one of our newest partnerships with Fountainhead Commercial, a commercial real estate brokerage business. Business founder and owner, Lowrey Burnett, has almost 20 years of experience in the real estate industry and has branched out on his own, founding Fountainhead Commercial this year. He was very eager to get their marketing started and approached FiG due to expertise in brand development, Denver web design, search engine optimization, and much more.

When is an advertisement unethical? What does it look like? How should the company be held accountable? It’s tricky to talk about ethics in the modern corporate world. As the ethical nature of a few advertising and marketing tactics are being called into question, we wanted to reflect on the best ethical practices that make an ad agency credible, respectable, and admired.

It’s the most well known fact in the world of business: branding is everything. In our age of misinformation, consumer trust in brands has been waning and it’s up to every business to rebuild that trust in any way they can. Trust-building starts right when the consumer meets your brand and, often, your logo is their first point of contact. Today, more than ever, logo design is imperative to your business success. This means whether you’re starting a local business are rebranding, you need strategic and effective logo creation in Denver.

Let’s face facts: the human race has come a long way from our hunter-gatherer days. Our ancestors scrounged for small scraps of food; today, you can grab lunch at a restaurant on any corner. Even better - you can have gourmet meals delivered right to your door. The food industry is crowded, especially in Denver, and consumers can get any food they want with just the press of a button. To stay afloat, restaurants need to market themselves effectively. Today, restaurant marketing in Denver is more important than ever before.