Items filtered by date: July 2019

In spring 2018, one of our long-time clients in downtown Denver sought to branch out into a new business space. Dr. Gregory Funk, owner of Ideal Health Chiropractic, wanted to start a new affiliate business: HopeNWellness. He relied on the expertise of FiG to develop the brand, launch it, and market his business. Our team was excited to start on this affiliate marketing project that would support kids in the area. It’s been over a year since the new business launched and we’re very excited to share our successful results.

Published in FiG Client Case Study

We’re absolutely thrilled to talk about our new and very unique partnership! Two Colorado construction companies, Rocky Mountain Excavating (RME) and PLM Asphalt & Concrete, are merging their businesses together. As they offer complementary construction services and have grown significantly over the years, this was a logical next step for them. To ensure a successful merger, the private equity firms who purchased these two organizations sought out the expertise of a market research agency. FiG has been more than happy to share our expertise as these companies come together and reposition within their industry.

The world of advertising is constantly evolving and search engine ads are no exception. From auction process changes to data privacy concerns, search engine advertising can be confusing. If your pay-per-click (PPC) ads aren’t on the right search engines, you won’t get the results you need. The search engine you choose can influence the effectiveness of your PPC in Denver. It’s important to know how advertising changes across search engines.

Practically every business has the same goal: improve their ROI. But, it’s easier said than done. Thanks to the rise of technology and improved market accessibility, competition has only gotten stiffer. Search engine optimization (SEO) may have been optional in the past. Not anymore. SEO is an integral part of any marketing strategy and if you want to stay relevant in today’s local market, you need to work with a leading SEO agency in Denver.

Published in FiG Marketing Thought