Items filtered by date: February 2020

In January earlier this year, Google announced their plans to remove third-party cookies from their Chrome internet browser. This change comes in the wake of resounding consumer privacy concerns across the globe. Google’s announcement has marked a significant change in the digital advertising world. There are some challenges that marketers will face in Denver and across the nation in the next 2 years. We wanted to briefly touch on how this change will impact Denver PPC advertising and how you can start to adapt today.

As societal norms have changed over the years, so have your means for driving sales. Door-to-door salesmen are practically non-existent these days and cold calling isn’t exactly the best way to sell anymore. For many small businesses, your website is your main tool for attracting leads and driving sales. That’s often easier said than done. How can you plausibly turn those daily website visitors into actual sales? When you implement effective marketing automation in Denver, you can convert those site visitors into future sales.

Published in FiG Marketing Thought

In just three short months, 2020 has already proved to be an interesting year for the advertising industry. Between the innovative Super Bowl ads to the coronavirus pandemic, ads have been thoroughly shaped by many recent cultural and social circumstances. Amidst all the chaotic change, there have been instances of incredible advertising feats. As an advertising company in Denver, we are always eager to analyze and critique the top ads.