Items filtered by date: January 2021
On Super Bowl Sunday, the commercials matter almost as much as the game (if not more). And this year, despite all the craziness of COVID-19, they delivered. Though there were some big-name brands that didn't partake—such as Budwiser, who chose to donate the millions of dollars it would've spent on an ad to raising awareness about COVID-19 vaccines—many others still participated. This year, CBS charged approximately $5.5 million for a 30-second spot. That price tag was slightly less than previous years, but still a significant amount of money for any brand. As a top marketing company in Denver, we're breaking down five of our favorite Super Bowl ads from this year’s game.
Search engine optimization is always evolving. And if you don't stay on top of trends or adjust your strategy when Google changes their algorithm, it's tough to rank on the first page of results. And believe it or not, only 0.78% of people click on results from the second page of Google. If you want to generate organic traffic to your website, ranking on the first page is key. To do that, you need to understand the ins and outs of search engine optimization (SEO). As a top digital agency in Denver, we're here to share our 9 best SEO tips and tricks for 2021 so you can attract visitors that will convert.
As a small business owner, you know how difficult it can be to bring in new business. Effective marketing is the key to acquiring new leads and sales. But developing the right campaign isn't a walk in the park for most business owners. If you're looking for a new way to bring in qualified leads, consider investing in Denver PPC services!
This digital advertising strategy can be one of the most effective marketing channels for your business.