Be sure to set your sales teams up for success. What do they need?
- Solid leads created by email and other digital marketing tools
- Attractive and creative sales kits and collateral
- Sell sheets
- Case studies
- Door hangers
- Branded “schwag” (you know—pens, coffee mugs, notepads, calendars, pen drives…)
Make sure the good impression your sales people make during their calls is perpetuated in the material and information they leave behind!