Harlem Globetrotters

Harlem Globetrotters - Branded Materials

With Q Sports Ratings naming the Harlem Globetrotters as most recognized sports team in the World, it was important that the team select a branding agency that was capable of taking the team into the future without jeopardizing its 85+ year history. What started back in the early 2000’s continues today with Adrenalin (a division of Real FiG Advertising + Marketing) overseeing everything from the team’s photo day to the full development of their souvenir game program to various projects in between.

The Result

The Globetrotters have grown in popularity and sales of their program continue to flourish around the world.

"When it comes to the Globetrotters brand, we realize what a powerful asset Adrenalin is to have as a partner. Simply put, they know how to leverage our brand through creative and strategic solutions."

– Mannie Jackson | Chairman


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