Displaying items by tag: accessibility
Thursday, 12 July 2018 06:28
The Importance Of Accessibility In Digital Marketing
Did you know that 330 million people worldwide have some sort of visual impairment? Did you know that this audience has more than $1 trillion – yes, trillion with a “T” - in disposable income? Are your digital marketing efforts inadvertently leaving out a major percentage of your target audience? Let's go over some best practices for marketing accessibility to ensure that you're not losing an audience that's equivalent to the population of the entire United States.
Published in
FiG Marketing Thought