Displaying items by tag: seo vs ppc
Wednesday, 25 April 2018 06:30
Which Is Better: SEO Or PPC?
As digital marketers, we get this question all the time. Each time we speak to someone who is wondering about the best marketing tactics to drive traffic to their website, our answer is always the same: “It depends.” In order to choose the most effective tactic to complement a marketing strategy, one must take into consideration a number of different aspects of the company's current situation.
Published in FiG Marketing Thought