Displaying items by tag: Product Marketing

How We're Helping Texas Tito's Revamp Their Product Marketing

As online marketplaces become more and more crowded, standing out and attracting the right audience requires a specific skill set and level of expertise in B2C marketing. Today, we're happy to share a new client that FiG is supporting with product marketing and supplemental services. Texas Tito’s is the leading provider of convenient, single-serve portions of sliced jalapenos, cascabellas, and dill pickles to enhance the convenience food industry. With a focus on customer satisfaction and quality, we’re thrilled to be helping Texas Tito’s elevate their brand and connect with more customers nationwide and beyond.

In August, Marketo announced a long-term collaboration with Google Cloud to help scale Marketo solutions and make them more widely available to marketers. The first product of this collaboration, AudienceAI, debuted today. This solution is a program that uses the Google infrastructure and artificial intelligence to help marketers more easily expand target audiences.