After months of collaboration, we’re excited to share measurable results that reflect the momentum our partnership has built.
A Quick Refresh on My Electric Home
Founded in 2022, My Electric Home set out to simplify the home electrification process for Denver-area homeowners. With a wide range of services—from EV chargers to solar panels and heat pump water heaters—the company focuses on reducing carbon footprints while making sustainable upgrades affordable and accessible.
Despite a strong mission and dedicated leadership, My Electric Home needed help standing out in an increasingly competitive local marketplace. That’s where FiG came in.
We began our partnership with a full SEO audit and content refresh to lay a strong foundation. But to accelerate their visibility and lead generation, our strategy expanded into paid advertising, where our team’s expertise as a PPC advertising company began to make a significant impact.
The Strategy: A Multichannel, Performance-Focused Approach
Our work with My Electric Home has spanned several key service areas:
Paid Search Campaigns
We launched carefully targeted Google Ads campaigns centered around high-intent search terms. With focused ad groups, engaging copy, and ongoing testing, these campaigns have driven significant increases in qualified traffic.
Local SEO & Blogging
In tandem with our PPC efforts, we’ve continued to build long-term visibility through a robust local SEO strategy. Our team publishes monthly blog content optimized for relevant local keywords, positioning My Electric Home as a trusted expert in the electrification space.
Referral Growth Through Strategic Backlinking
To further expand their digital reach, we implemented passive link-building campaigns and maintained accurate listings across online directories. These efforts have helped boost the brand’s online authority and bring more traffic to the site through off-site channels.
Social Media & Email Marketing
Our holistic approach to B2C marketing also includes regular social media content and monthly newsletters that reinforce My Electric Home’s thought leadership and promotions. These consistent touchpoints support both awareness and conversion across all stages of the customer journey.
A Strong Growth Trajectory
Since partnering with Real FiG, My Electric Home has experienced strong improvements across all key traffic sources. When we compared April 2025 with November 2024 we saw some great results:
- Overall traffic increased by 36%
- Paid search traffic surged by 99%
- Organic traffic rose by 28%
- Referral traffic grew by an impressive 214%
These metrics reflect the strength of a performance-based strategy that balances both paid and organic efforts. As a full-service PPC advertising company, we take pride in tailoring every campaign to align with our client’s goals—and the results speak for themselves.
Work With a Paid Advertising Company That Delivers Results
If you’re looking to grow your business through a data-backed digital strategy, we’re here to help. As a proven PPC management company, Real FiG Advertising + Marketing specializes in crafting custom campaigns that combine paid search, SEO, and content to drive real performance.
Whether you’re in home services, healthcare, or another competitive vertical, we’ll help you attract the right leads and convert them into loyal customers. Contact us today to schedule a digital audit and see how our team can elevate your online presence.