Marketing Ad of The Month (70)
FiG finds innovative and tactical ads each month and shows brands what takeaways they can have from successful ad campaigns.
Friday, 08 April 2022 13:03
Every month, hundreds of brilliant advertisements come out. They grab the attention of their target audience, communicate a persuasive message to their listeners, and create more brand awareness for the company. And this month, one marketing campaign caught our marketer’s attention at our Denver advertising agency.
Thursday, 16 December 2021 10:24
In 2021, there were many moments that stuck out -- and even made history. As the year wraps up, it’s time to reflect on what impacted us the most. From the knee slappers to the tearjerkers, we are taking a look at a few of the most notable marketing campaigns of 2021. As a top Denver marketing agency, we’re going to dive into the innovative techniques marketers are using today to create compelling campaigns that not only draw in new customers but spark important conversations too.
Wednesday, 27 October 2021 12:39
The immersive art installation company, Meow Wolf, has opened up a new location in the Denver area. The creative brand has already made a mark in Denver thanks to its unforgettable billboard displays enchanting drivers on local roads. It’s no surprise that the art installation would be an instant hit with the advertisement’s vibrant colors zoning into a black hole of riddled text. This striking campaign is a crowd-puller as advertisements undergo a contemporary shift in the age of social media. As a leading Denver marketing firm, we are here to share our thoughts on this ad campaign.
Monday, 14 June 2021 08:54
Throughout the recent pandemic, travel restrictions were imposed far and wide across the country. Now that vaccination rates are steadily climbing, many Colorado residents are eager to start traveling once again. And United Airlines has sought to capitalize upon those eager travelers with their newest ad campaign. As a top media buyer in Denver, we wanted to offer our two cents on this advertising strategy.
Wednesday, 28 April 2021 10:14
This famous beer brand’s latest advertisement is all about the importance of getting vaccinated (and being able to safely enjoy a beer with family and friends again soon). Samuel Adams’ “Your Cousin From Boston Gets Vaccinated” ad features a character who isn’t the sharpest tool in the shed. But even he made an appointment to get vaccinated against COVID-19. As a Denver ad firm, we’re always on the search for timely and meaningful ads, and this was one of our absolute favorites from the month of April.
Friday, 26 March 2021 14:41
“Tell us your marketing department is young and on TikTok without telling us your marketing department is young and on TikTok.” That’s a top comment on Coors’ latest commercial: America Has a New Thirst Trap, a 15-second ad promoting their new line of hard seltzer beverages. As a Denver marketing agency, we’re always on the search for emerging and innovative ads that are especially effective in reaching their target audience. And this ad brilliantly achieves exactly that.
Friday, 26 February 2021 15:46
On Super Bowl Sunday, the commercials matter almost as much as the game (if not more). And this year, despite all the craziness of COVID-19, they delivered. Though there were some big-name brands that didn't partake—such as Budwiser, who chose to donate the millions of dollars it would've spent on an ad to raising awareness about COVID-19 vaccines—many others still participated. This year, CBS charged approximately $5.5 million for a 30-second spot. That price tag was slightly less than previous years, but still a significant amount of money for any brand. As a top marketing company in Denver, we're breaking…
Wednesday, 27 January 2021 11:39
Girls and women from every corner of the world watched on January 20th as Kamala Harris, the daughter of Indian and Jamaican immigrants, was sworn in as the first female Vice President of the United States. This historic milestone—and what it meant to young girls—was captured in a simple, but poignant film for Girl Up, a gender equality youth initiative of the UNF (United Nations Foundation). This short, purpose-driven advertisement titled “Today We Rise” was created in partnership with Ogilvy and Refinery29. And as a top marketing agency in Denver, we wanted to comment on what made this ad so…
Monday, 16 November 2020 11:22
Robert Kelly went from world-renowned political pundit to internet sensation overnight in 2017 when his live interview on BBC News was charmingly interrupted by his young children. Long before the days of constant Zoom meetings and work-from-home orders, this type of interruption seemed almost novel. Thanks to the pandemic, they are now fairly commonplace. In Twitter’s most recent ad, Robert Kelly is back to show you how to stay focused and avoid distractions. And as a social media agency in Denver, we’re always on the lookout for engaging ads—especially with pop culture references—so we’re here to share our thoughts on…