As a full-service marketing agency in Denver, we specialize in crafting custom campaigns tailored to each client's unique needs and goals. We’re thrilled to have the opportunity to support the marketing needs of this amazing electrical contractor. Let’s delve into the details of P&L Electric's decision to work with FiG, the strategies that they’ll be implementing, and what this partnership means for the future of our client's business.
The Challenges Faced by P&L Electric in Advertising
Commercial electricians face a wide array of challenges in the modern world of marketing. There is a significant amount of competition across the saturated market, and it can be difficult to stand out from other commercial electricians offering similar services. In addition, commercial electricians may struggle to connect with the right audience at the right time. Finding the right platform to reach commercial clients is challenging through traditional advertising methods and also through digital, especially when larger companies have larger advertising budgets. To top it all off, creating and maintaining a strong online presence can be time-consuming and requires great expertise in digital marketing. Between their daily responsibilities, home service professionals can struggle to juggle online reviews and reputation management, in addition to any other digital marketing efforts. Businesses need to invest time and resources into developing a successful data-driven digital advertising strategy that is tailored to their specific needs and audience.
How Our Partnership Began with P&L Electric
Over two decades ago, Adrenalin, a division of Real FiG Advertising + Marketing, partnered with the former owner of P&L Electric to create the company website and design their logo. Our team has managed to maintain connections to the company over time and build a long-lasting relationship with them. Due to the strong partnership between our two companies, P&L Electric decided to approach FiG 20 years later to develop a new website and expand their digital marketing efforts. After firsthand seeing the results that FiG produces for their clients, it was a strategic move on P&L Electric's part to capitalize on the expertise and resources that FiG has to offer.
Our Planned Digital Advertising Strategies
Our digital advertising specialists will work closely with P&L Electric to leverage our marketing and branding knowledge and experiences to improve their overall online presence and drive growth for their business. After completing and launching the new website that is properly optimized for search engines, our team will develop, execute, and manage an ongoing digital marketing campaign across multiple mediums. These advertising efforts will inform visitors of the services available and encourage entry into the sales pipeline via a form completion or phone call. We will also engage in ongoing search engine optimization strategies to improve the average organic search engine rankings for P&L Electric. Stay tuned for future updates on our client partnership!
Upgrade Your Digital Advertising in Denver with FiG
Are you interested in upgrading your digital marketing strategies? Real FiG Advertising + Marketing can help.
Our team of experts combines the latest digital tools and techniques with personalized attention to ensure a successful partnership that yields real results. We build custom campaigns for every client that are data-driven, results-oriented, and focused on achieving your long-term growth goals.
If you're interested in seeing how FiG can help your business succeed, contact us today to take your business to the next level.