Displaying items by tag: Facebook

Instagram has been making waves on the marketing scene for a while now. With more than one-third of the stories viewed by the platform’s 250 million daily users coming from businesses, Instagram is capitalizing on this interaction point and making it easier than ever for brands to engage with their consumers.

Facebook ruled in the last quarter of 2014, and now boasts nearly 1/4 of the web’s referral traffic, according to Shareaholic.

Published in Social Media Marketing
Monday, 11 August 2014 04:09

Case Study: Davidsons Liquors Social Media

This month we take a look at our social growth efforts with Facebook for our client Davidsons Liquors.

Published in FiG Client Case Study
Wednesday, 26 March 2014 10:41

Facebook is Cutting Organic Reach

Facebook has alerted social marketers that they will begin to see a drop in the organic reach of their Page posts on the social network.  Almost two years ago, the company stated that Page posts organically reached 16 percent of followers, however, this reach will now be down to as little as 1 or 2 percent.

Thursday, 20 June 2013 10:57

Social Media Update: Facebook and Instagram

It seems like social media platforms are updating as much as Apple products these days. App updates with new layouts and features are popping up in my iPhone App Store almost daily, and today is no different.

Published in Social Media Marketing
Thursday, 08 March 2012 02:00

The Future of Facebook

Facebook's highly anticipated Initial Public Offering (IPO) is going to mean big things for marketers moving forward. They are repackaging their advertising opportunities to create a better environment for brands on the legendary site. Facebook's changes provide more commercialized support for brands with ad potential that has a focus on revenue. This all started with their announcement last week introducing their Timeline feature for brands that have already been in use by everyday users.

Wednesday, 08 February 2012 04:20

Super Bowl = Social Bowl

Social media made a bigger impact on the Super Bowl this year than ever before. The 12.2 Million social-media comments for this years' big game completely dwarfs last year's measly 1.8 Million comments. This number mark 2012's Super Bowl as the biggest social TV event of the year easily surpassing the 2011 MTV Music Awards which only recorded 3.1 Million social-media comments.

Thursday, 29 December 2011 05:29

Creating Pinterest In Your Brand

Pinterest is the newest social media platform that presents added marketing opportunities for your brand and business. This new self-expression site encourages users to start conversations and trends by “pinning-up” their interests and images on a virtual bulletin board. With over 420 million page views to date, its popularity continues to rise since its inception in March 2010.

Published in Denver Branding Agency

It seems like that this spring is an exciting business season. It is not surprising to see that Apple won the most valuable brand in the world since it introduced the iPad 2. Facebook continues to be the fastest growing company. Google started its "Groupon" business beta test and opened its online music service. And last week Microsoft purchased Skype to join the video chat game. With all the achievements and moves of the big tech companies, FiG sees a future that will call for great integration.

Wednesday, 16 June 2010 07:32

Let Us Help You Find Todays Social Media!

New websites, Facebook, and Twitter are the components of a triple threat for FiG Advertising and Marketing. After a lot of hard work our new website is up and running for the world to see and even better, we are now on Facebook AND Twitter! We are paving the way and leading by example for our clients and pursuing the world on the Internet so check us out!

Published in Social Media Marketing