Displaying items by tag: ROI
Back in December of 2019, we began a new partnership with a Chicago-based business called Wellington Counseling Group (WCG). This team of highly experienced counselors had been serving the Windy City for many years, offering a diverse range of therapeutic treatments to support the mental health of individuals, couples, and families. WCG was interested in improving their digital visibility at the time and FiG had fortunately just established a new Chicago office. Of course, everyone at our SEO agency in Chicago was thrilled to have the opportunity to work with WCG.
On any given day, over 3.5 billion people log into social media platforms around the world. And all of those users will spend anywhere from a few minutes to several hours on those platforms each day. Whether you’re familiar with social networks or not, you can’t ignore the fact that social media is an essential part of any digital marketing strategy today. If you’re disregarding your social media presence, you may actually be negatively impacting the potential of your company. Believe it or not, your business stands to gain tremendous benefits when you leverage the right social media marketing in Denver, CO.
In early 2017, FiG started out on a new partnership with redcup Beverage Service. The business, owned by Christopher Anson, is a leading provider of beverage and snack services for businesses in the Denver metro area. It’s now been over 2 years since our enduring partnership began and our hard work has delivered some significant results for redcup. As a leading Denver digital advertising agency, we’re thrilled to share some of these terrific results with you.
Practically every business has the same goal: improve their ROI. But, it’s easier said than done. Thanks to the rise of technology and improved market accessibility, competition has only gotten stiffer. Search engine optimization (SEO) may have been optional in the past. Not anymore. SEO is an integral part of any marketing strategy and if you want to stay relevant in today’s local market, you need to work with a leading SEO agency in Denver.
With today's tougher competition, market volatility, and greater individual and team accountability, you must prove that your marketing efforts are getting the desired results. Virtually every dollar you spent on marketing today must be justified as both effective and efficient in terms of Return Of Marketing Investment (ROMI). This increasing accountability has forced marketers to develop various measurement approaches. But first of all, what to measure?