Friday, 24 February 2023 15:45

Flooring Business Gets a Boost from a Marketing Agency in Denver

Marketing agencies are essential for businesses to thrive in today’s digital age. Companies need an expert to help them navigate through the ever-changing marketing landscape. A poorly designed and executed marketing campaign can be detrimental to the growth of a business. That's where Real FiG Advertising + Marketing comes in. As a leading marketing agency in Denver, we take a strategic approach to digital advertising that is collaborative and data-driven to ensure our efforts achieve the best results for our clients.

We are constantly generating impressive results and growth metrics for all of our clients and we’re quite proud of a few recent achievements for a local carpet and flooring business in Denver. Let’s dive into that case study and what kind of results we can generate for businesses like yours.

Meet The Client

High Country Flooring is a local carpet and flooring business that provides high-quality flooring solutions and services to homeowners and businesses alike in Denver. They pride themselves on their excellent customer service and commitment to providing top-notch flooring solutions for their clients. With a team of experienced professionals and a wide range of flooring options, High Country Flooring has become a go-to destination for anyone looking for affordable and reliable flooring solutions in the Denver area.

Our marketing partnership with High Country Flooring began in late 2021/early 2022 because the client was struggling to gain traction online. Their website at the time was not generating enough traffic or leads, so the company reached out to FiG to develop a new website design and a long-term solution to their marketing problem.

After we completely redesigned and launched the High Country Flooring website, our team of experts crafted a strategic digital advertising campaign tailored to their unique needs. Our multi-pronged campaign has been focused on optimizing their website for search engines, improving their social media presence, and creating engaging and informative content to attract and retain potential customers. As such, we have been continuously creating well-optimized blog content for the client website over the past year and our digital marketers have been strategically managing pay-per-click (PPC) advertising efforts through Google Ads.

We are proud to report that our marketing efforts have proved to be fruitful for our client.

The Results Generated by our Marketing Agency in Denver

Our digital marketers have managed to deliver excellent results on a monthly basis for High Country Flooring and we’ve seen continuous improvement across many areas. When compared year-over-year:

  • Total site traffic has nearly doubled Organic search traffic has increased by 150%
  • Total organic impressions have increased by roughly 265%
  • Social media traffic has increased by over 2,480%
  • And total contacts have increased by nearly 38%

The results of our digital advertising efforts for High Country Flooring have been exceptional. We have been able to significantly increase their website traffic, generate higher-quality leads at greater volumes, and improve the client’s overall online presence. The traffic increases are a direct result of our strategic approach to optimizing their website for search engines and our paid search efforts. By implementing targeted keywords and ensuring the client website was user-friendly, we have been able to attract more potential customers to their website.

The Difference is in Our Approach

At Real FiG Advertising + Marketing, we take a strategic approach to both traditional and digital forms of advertising. Our marketing specialists strive to maximize ROI for every client by adhering to a strategic framework. With every new digital advertising project, we ensure that our creative is:

  • Well-targeted
  • Engaging and descriptive
  • Strategically served for maximum engagement
  • And features a clear call-to-action (CTA)

Our years of experience as a marketing agency in Denver has allowed us to perfect our framework. We focus on creating campaigns collaboratively with our clients that deliver measurable results every time and are properly aligned with the client’s brand identity.

Optimize Your Lead Generation with our Marketing Agency in Denver

At Real FiG Advertising + Marketing, our goal is to develop, execute, and manage custom advertising strategies that effectively deliver results. Our approach is strategic, and we focus on creating campaigns tailored to our clients' unique needs. Our success with High Country Flooring is a testament to the effectiveness of our approach.

If you’re looking to grow your business through digital advertising in Denver, contact us today to discuss how we can help.