Displaying items by tag: Social Media
You may think you understand social media and that the rules are common sense but many companies are realizing social media is a battlefield. For a company of any size, when you enter the social media world, the competition becomes fierce. How do you win a battle like this? To start with, you need a strategy. To help you gain the advantage, FiG suggest your take into account these 4 important steps when building a social media strategy.
Most of us have grown up with Google over the last decade. For a long time, Google has been recognized as one of the fastest-growing companies on the planet. Much of its growth has been organic, but recently this search giant seems to have had challenges to decide what to do next. Although the company has stretched its businesses across the web, from online search, email, social networking, web-based apps, and smart phone development, Google's revenue is still heavily dependent on search-related advertising.
In previous blog updates we have touched on the importance of social media and essentially the use of content. It all sounds wonderful and easy until it comes to writing or redefining your company's content. Most small and mid-sized companies struggle with this idea because content is a resource-intensive strategy and few businesses have those resources to generate a large quantity of content. Well we may have the answer for you small and mid-sized business owners in three simple steps: re-purpose, repackage, and recycle your content! Easy as one, two, and three!
New websites, Facebook, and Twitter are the components of a triple threat for FiG Advertising and Marketing. After a lot of hard work our new website is up and running for the world to see and even better, we are now on Facebook AND Twitter! We are paving the way and leading by example for our clients and pursuing the world on the Internet so check us out!