Displaying items by tag: Social Media

The election is over and so are the political ads,  and while I'm confident the ads are not missed, we are going to talk about them one last time. The results are in, and it's time to see how the candidates stand when it comes to advertising, spending and social media.

Over the last few years social media has become firmly implanted in our society. Like the phrase “Google It”, the phrase “Facebook It” has become equally important. “Message Me” or “PM me” now means find me on Facebook or Twitter and not one of 10 or more platform dependent instant messaging services. Social media is here to stay and as a result, each and every business on this planet needs to look at ways to morph social media into their business.

Published in Social Media Marketing
Tuesday, 06 November 2012 07:50

Social Media Engagement

Have you sat down and had a long talk with yourself about what social media engagement really means to your business? We are not talking about the ROI and social media analytics here. FiG is trying to find that elusive spark that will help you begin true engagement with your customers. The crucial numbers will generally follow that spark.

Tuesday, 06 November 2012 07:41

Google Local Search Goes Social

In May, Google began a process that will result in the full integration of the Google Places local search listings and business Google Plus pages. According to the Google, the initial changes were a design upgrade and a new link. Simple changes maybe, but it’s now more important than ever that businesses with a strong local customer base dive in and work on their local search strategy.

Thursday, 13 September 2012 07:15

Age & Interest Affects Social Media Sharing Trends

With an ever-growing number of social media outlets, its becoming more and more confusing as to which networks marketers should be using to reach the right audience and what type of information should be shared. A few recent articles and studies may help shed some light on the trends of this ever changing medium.

Published in Social Media Marketing
Thursday, 29 December 2011 05:29

Creating Pinterest In Your Brand

Pinterest is the newest social media platform that presents added marketing opportunities for your brand and business. This new self-expression site encourages users to start conversations and trends by “pinning-up” their interests and images on a virtual bulletin board. With over 420 million page views to date, its popularity continues to rise since its inception in March 2010.

Published in Denver Branding Agency

We hope you learned a lot from our last blog, "Social Media ROI Action Plan – Measuring Return." Though you now know how to track what you accomplish with social media marketing, you still need to know how much you've invested already.

Thursday, 10 November 2011 09:39

Social Media ROI Action Plan - Measuring Return

We've talked about social media ROI and the importance of ROI before, and our readers have been asking for an action plan. So, here you go!

Published in Denver Branding Agency

We are happy to announce that FiG will work with a promising BMX racer Eli Massey on website design, branding development, and social media marketing.

Published in Denver Branding Agency
Thursday, 04 August 2011 04:41

Social Media Strategies

You may think you understand social media and that the rules are common sense but many companies are realizing social media is a battlefield. For a company of any size, when you enter the social media world, the competition becomes fierce. How do you win a battle like this? To start with, you need a strategy. To help you gain the advantage, FiG suggest your take into account these 4 important steps when building a social media strategy.

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