Displaying items by tag: Strategic Marketing

For most small business owners, content marketing can feel like a mysterious and complicated task. From the content creation to the overall strategy, you might feel overwhelmed by the idea of content marketing. But, it’s easier than you might think to develop a successful strategy for content marketing in Denver. We developed a handy guide to make the process a little simpler and easier for you and your business.

Published in FiG Marketing Thought
Friday, 23 May 2014 08:35

Media Buy: Prize Fighting Championship

As you may know, FiG functions as the media agency for a number of our clients. This month's case study dives in to our recent media buy for client Fight To Win.

FiG is pleased to announce our new client USA Insurance Group!

This month FiG is pleased to announce our new relationship with SCS.inc, as we assist in reaching out to new clients with a strategic marketing plan!

Wednesday, 29 August 2012 08:55

Nike's Olympic Marketing Ambush

While the London Olympics 2012 have come to a close, the marketing industry is still buzzing about Olympic sponsors and the non-sponsor Olympic advertising campaigns that stole the show. Record breaking social media surrounded the games as well as a host of creative marketing and advertising activities that were fueled by the highly publicized games.

Thursday, 17 December 2009 09:47

TV advertising and something to grow on

So I was just thumbing through a copy of Science News from over the summer, August 29, 2009 to be exact, and an article caught my eye. It basically says something I've been telling clients and prospects forever. Just because your ad isn't on during a football game on Monday night doesn't mean it won't work.