FiG Advertising and Marketing (39)

The executives of SR Cutty are no strangers to the drilling/industrial fluids industry or starting a new business. As previous owners of similar companies and with over 64 years of experience, they know what they are doing when it comes to their products and their clients.
Recently estimated that there are over two billion unique local searches per month on Google from just desktop computers in the United States. recently added to this by reviewing the usage of the companion to desktop local search: mobile internet usage. They noted that:
FiG is excited to start a new relationship with a financial institution. This time, the new knot was tied with The Institute for Wealth Management LLC on a brand development project.
Toyota and Saatchi & Saatchi inject a bit of magic into the hybrid automobile industry with a film-feeling ad created in Italy.

Ads that stick EVEN after April Fools

Tuesday, 10 April 2012 07:25
It's been more than a week since April Fools and usually, the jokes end on April 2 at 12:01 a.m. But! We are still loving some of the ads that BMW UK, Honda, Microsoft, and Lynx (aka Axe) created.

FiG Launches

Thursday, 15 March 2012 03:00
Several months ago, FiG was selected by Great Plains Moving & Storage Company to redesign and maintain its website, as well as to create a logo and a website for Compass Moving and Storage, which is an agent for Allied Van Lines. We launched the Great Plains website in October, and now the Compass website (CompassAllied) launch is ready as well!

Super Bowl = Social Bowl

Wednesday, 08 February 2012 04:20
Social media made a bigger impact on the Super Bowl this year than ever before. The 12.2 Million social-media comments for this years' big game completely dwarfs last year's measly 1.8 Million comments. This number mark 2012's Super Bowl as the biggest social TV event of the year easily surpassing the 2011 MTV Music Awards which only recorded 3.1 Million social-media comments.
If you don't remember, a year ago we did a case study on our work for Ceramatec Inc. The excellent performance of their new website and Search Engine Optimization (SEO) has extended their selection of FiG as their Denver SEO company of choice for another year. Recently we revisited the project, and found the results have continued to improve even over the previous year's tremendous results!
Industry news: online media isn't going away, and like most things online it's just becoming more fragmented. Netflix continues to lose relationships with studios for streaming content, Hulu only works with certain media groups, and YouTube has been denied shows by most TV production companies.