Social Media Marketing (29)
Social Media Generation Gap?
Thursday, 09 January 2014 08:05
This Monday, J.J. Colao of Forbes published a feature that really hit the nail on the head on how Snapchat potentially has an upper hand on Facebook.
Case Study: National Sales Conference Gets a Social Boost
Tuesday, 30 July 2013 03:10
This spring, FiG Advertising partnered up with the National Sales Association to help boost excitement around their National Sales Conference: The Art of Sales, which was held in Denver, June of 2013.
Social Media Update: Facebook and Instagram
Thursday, 20 June 2013 10:57
It seems like social media platforms are updating as much as Apple products these days. App updates with new layouts and features are popping up in my iPhone App Store almost daily, and today is no different.
Multiple Networks in Social Media Marketing
Friday, 31 May 2013 03:40
Social media is so well integrated into our lives that we don't stop to think about it anymore. For the young and the old, the rules of social communication have vastly changed.
Vine: We Get It
Wednesday, 17 April 2013 03:45
It was only a few months after Facebook purchased Instagram, wanting to secure the #1 spot for photo sharing, when rumors began to surface of Twitter dabbling in video. In October 2012, Twitter acquired the New York startup Vine and come January 24th, released the standalone Vine app.
In 2013, Give Google Plus for Brands a Chance
Friday, 29 March 2013 03:54
You are surviving, even happy about, your company's Facebook experience, your employees love to help with Twitter (and are doing a great job!), and you know you need Google + (aka G+) for the search engine ranking advantage it provides, but it just seems like all your social contacts are not there...isn't that reason enough not to move the company onto Google Plus for Brands?
Twitter and Value in Social Advertising
Tuesday, 29 January 2013 03:42
The benefits of using social media continue to grow as the number of social networks and their social opportunity increase. One of the benefits most relevant to the advertising and marketing industry is the wealth of consumer data that can be gathered.
Top 6 Reasons Social Media for Business is Worth the Risk
Wednesday, 14 November 2012 04:33
Over the last few years social media has become firmly implanted in our society. Like the phrase “Google It”, the phrase “Facebook It” has become equally important. “Message Me” or “PM me” now means find me on Facebook or Twitter and not one of 10 or more platform dependent instant messaging services. Social media is here to stay and as a result, each and every business on this planet needs to look at ways to morph social media into their business.
Age & Interest Affects Social Media Sharing Trends
Thursday, 13 September 2012 07:15
With an ever-growing number of social media outlets, its becoming more and more confusing as to which networks marketers should be using to reach the right audience and what type of information should be shared. A few recent articles and studies may help shed some light on the trends of this ever changing medium.