Displaying items by tag: advertising agency denver

Analyzing Billboard Advertising in Denver for Colorado Sports Teams

The Denver Nuggets and Colorado Avalanche are two of the most beloved sports teams in Colorado, and they’re making waves this season. The NHL and NBA playoffs are in full swing, and both Colorado teams have made the cut following the regular seasons. The marketing strategies for both teams have been turning some heads too, and as a leading provider of traditional and digital advertising in Denver, we wanted to share our thoughts.

At Real FiG Advertising + Marketing, we're always thrilled to have new opportunities to work with past clients. Our ad agency in Denver recently restarted an advertising partnership with one of our former clients: Great Plains Moving And Storage. Our past marketing initiatives with this moving company have seen great success, and we're excited to see how our strategy performs this time around.

Throughout the recent pandemic, travel restrictions were imposed far and wide across the country. Now that vaccination rates are steadily climbing, many Colorado residents are eager to start traveling once again. And United Airlines has sought to capitalize upon those eager travelers with their newest ad campaign. As a top media buyer in Denver, we wanted to offer our two cents on this advertising strategy.

Over the past 3 years, we have maintained a durable partnership with Ethos Roofing & Restoration, a Colorado-based roofing and general contracting business. Throughout our marketing partnership, we have generated plenty of outstanding leads and measurable results for Ethos. However, in the wake of this most recent hail-less roofing season, Ethos sought to revitalize its business through a business expansion. As their trusted advertising agency in Denver, our marketers at Real FiG Advertising + Marketing were ready to support their expansion.

Published in FiG Client Case Study

Everyone at FiG is pleased to announce the addition of another client to our diverse portfolio. We’ve recently begun a partnership with a roofing and restoration services company called Michaels & Marc. This trusted roofing contractor has been an industry leader in the Denver metro area for years. As the Denver competition has gotten stiffer, Michaels & Marc wanted to improve their digital presence and marketing efforts across the front range. FiG was happy to lend a helping hand. From website development to local internet advertising in Denver, we’re excited to start working with this outstanding roofing company.

When is an advertisement unethical? What does it look like? How should the company be held accountable? It’s tricky to talk about ethics in the modern corporate world. As the ethical nature of a few advertising and marketing tactics are being called into question, we wanted to reflect on the best ethical practices that make an ad agency credible, respectable, and admired.

Published in FiG Marketing Thought