Search engine optimization is always evolving. And if you don't stay on top of trends or adjust your strategy when Google changes their algorithm, it's tough to rank on the first page of results. And believe it or not, only 0.78% of people click on results from the second page of Google. If you want to generate organic traffic to your website, ranking on the first page is key. To do that, you need to understand the ins and outs of search engine optimization (SEO). As a top digital agency in Denver, we're here to share our 9 best SEO tips and tricks for 2021 so you can attract visitors that will convert.
As a small business owner, you know how difficult it can be to bring in new business. Effective marketing is the key to acquiring new leads and sales. But developing the right campaign isn't a walk in the park for most business owners. If you're looking for a new way to bring in qualified leads, consider investing in Denver PPC services!
This digital advertising strategy can be one of the most effective marketing channels for your business.
Girls and women from every corner of the world watched on January 20th as Kamala Harris, the daughter of Indian and Jamaican immigrants, was sworn in as the first female Vice President of the United States. This historic milestone—and what it meant to young girls—was captured in a simple, but poignant film for Girl Up, a gender equality youth initiative of the UNF (United Nations Foundation). This short, purpose-driven advertisement titled “Today We Rise” was created in partnership with Ogilvy and Refinery29. And as a top marketing agency in Denver, we wanted to comment on what made this ad so impactful and special.
Our client portfolio at FiG continues to expand! Everyone at our ad agency is pleased to announce our newest partnership with Functional Recovery & Enhancement (FRE for short). This unique Denver-based business is an innovative“wellness on wheels” service that brings a number of cutting-edge therapies and treatments all over the metro area. FRE was founded in the early spring of 2020 and while they experienced many initial successes, FRE knew they could accomplish more. We started off our partnership with FRE by creating a new website design in Denver for their business. And we have much more in store for our new client.
Back in December of 2019, we began a new partnership with a Chicago-based business called Wellington Counseling Group (WCG). This team of highly experienced counselors had been serving the Windy City for many years, offering a diverse range of therapeutic treatments to support the mental health of individuals, couples, and families. WCG was interested in improving their digital visibility at the time and FiG had fortunately just established a new Chicago office. Of course, everyone at our SEO agency in Chicago was thrilled to have the opportunity to work with WCG.
Your brand is much more than just your organization's name and logo. It's more like a concept, an intangible expression of your company's promise to your customers. Over the years, you've put in a great amount of energy, thought, and time to maintain and improve your brand reputation. While your brand has become synonymous with your quality of work, there inevitably comes a time when you will need to update your branding in Denver. But how do you know if it's the right time to do so?
Social media is always evolving. Every few months new platforms pop up, top-performing content changes, and algorithms update, so it’s no wonder why it’s tough to stay on top of trends. As 2020’s events have forced more online communication, social media marketing has taken on greater significance than ever before. And as a result, Denver social media marketing is continuing to change.
As 2020 comes to a close, we can all finally breathe a sigh of relief. This year has been one hectic rollercoaster ride, mainly because of the COVID-19 pandemic. And now that the year is fading away into the rear-view mirror, it’s time to look forward to the future. What changes will the new year bring and how can we best prepare for all of it? There are a number of trends and recent updates that will surely impact SEO in Denver for the foreseeable future. As a top SEO agency in Denver, we are here to break them down to help you prepare for 2021.