Even big companies make stupid mistakes. After a decade of relationship with Amazon's website team, Target finally built and launched their own e-commerce solution on August 23. But, this isn't really good news at all. Target's customers have complained about the new website since it is launched:
Halloween is not really an ice cream holiday, but that doesn't mean you need to give up on selling it. So, says our ad of the month from Ben & Jerrys as they draw you to their Halloween-themed website.
We've spent the last couple posts talking about if you need to go mobile with your brand and determining if you should do a mobile site or a mobile app, here we want to share what makes mobile web development. A good mobile site is designed from the users' point of view. Several golden rules to make a good mobile site are listed below. We'll use Wal-Mart's mobile site for example.
According to a recent eMarketer's report, at the end of September 2011, 40% of cellphone users have used mobile device to surf the internet. But, more than 70% of websites are not optimizing their sites for mobile, and most online publishers (sites with ad display) don't serve mobile ads!
FiG Advertising + Marketing knows what makes a good website, after all--we have a lot of success designing and improving our clients' websites. We know a good website will save you marketing expense, increase incoming leads, and keep your business more sustainable, especially in the economic downturn. We want to share some of our most valuable tips: