Say Hello to “X”: A Top Branding Firm in Denver Reflects on Twitter's Dramatic Change

Have you noticed the recent changes in Twitter's branding? The social media giant has undergone a significant brand transformation in July 2023, and it’s a BIG one. Branding plays a crucial role in the success of any company, and Twitter is no exception. Our branding firm in Denver was shocked to hear the news of a rebrand and we have some insights to share on the big change.

Every brand needs a logo. That's business 101. But that doesn't mean every logo is amazing. There are some exceptional logos and some good ones, but there are also plenty of terrible logos out there today. So, how do you make a logo memorable, impactful, and iconic? As experts in logo design in Denver, we're here to share our insights on this topic.

Your brand is much more than just your organization's name and logo. It's more like a concept, an intangible expression of your company's promise to your customers. Over the years, you've put in a great amount of energy, thought, and time to maintain and improve your brand reputation. While your brand has become synonymous with your quality of work, there inevitably comes a time when you will need to update your branding in Denver. But how do you know if it's the right time to do so?

GOLD COAST, AUSTRALIA — Less than six months after securing Provisional Recognition from the International Olympic Committee (IOC), the international federation for men’s and women’s lacrosse is taking yet another significant step forward in its development with the introduction of a new name, logo and brand platform.

The Federation of International Lacrosse (FIL) announced today that Adrenalin, Inc. (the sports marketing division of Real FiG Advertising + Marketing), a full-service creative agency with more than two decades of experience developing brand identity systems for some of the most recognizable teams, leagues, and governing bodies in sport, has been selected to undertake a comprehensive rebranding initiative that will support the continued growth of lacrosse globally by celebrating the unique attributes, values, and history of the rapidly-growing sport.

Sports Authority will be removed from Mile High Stadium as the Denver Broncos continue to search for a buyer of the naming rights.

At Tuesday’s news conference, Broncos president and CEO Joe Ellis said that the team will take down the signage within the next 10 days.

The name was obvious.

So San Diego.

The Seals are coming.

“Surfacing Soon” is how they put it.

In one of the first tangible representations of progress in the reformation of American cricket governance in the wake of USACA's expulsion at the ICC annual conference in June, ICC Americas has announced that the new governing body being formed to replace USACA will be known as USA Cricket. A new logo representing the new governing body was unveiled on Sunday on the 173rd anniversary of the first international sporting contest between the USA and Canada held in New York City on September 24, 1844.

Chicago has sports teams named after animals, Native Americans, footwear, symbols, combustion -- and now encased meat sandwiches.

The Chicago Dogs will play next year in the new $60-million, 6,300-seat ballpark being built in Rosemont, at the corner of Balmoral Avenue and Pearl Street.

The UNLV Rebels (University of Nevada, Las Vegas) have one of the most recognized brands in college athletics, with a rich history that’s inextricably tied to the university’s iconic hometown of Las Vegas.

In partnership with design firm Adrenalin, the sports marketing division of Real FiG Advertising + Marketing, UNLV today unveiled a refreshed spirit mark that captures both the evolution of its athletics brand and the pride the university has in its dynamic community.