Displaying items by tag: ad of the month

Through financial trouble, talks of job cuts and a merger, American Airlines looks to renew and refresh their brand identity. So, to kick off 2013, the company revealed the first changes in 40 years: a new logo, look, and ad campaign.

This ad of the month is a reflection on the year and the things people search for on Google. Each year, Google pulls together data from searches worldwide in what they call the Google Zeitgeist, meaning “the general intellectual, moral, and cultural climate of an era.”

It's that time of year again – the stores are playing holiday music, lights are being hung, trees are being put up and the stress of picking the perfect present to go under it has fallen upon us. But not to fear, this also bring the holiday ads with lots of ideas and wisdom on what is best for those on your list.

The election is over and so are the political ads,  and while I'm confident the ads are not missed, we are going to talk about them one last time. The results are in, and it's time to see how the candidates stand when it comes to advertising, spending and social media.

Business, Science, Engineering, Liberal Arts, Scaring...

Yes, you read that correctly, scaring. At MU, or Monsters University, there are 5 schools and a variety of majors to choose from including Door Technology, Canister Design and Scream Energy. It's a place committed to discovery and learning and it's not real, but it's website sure is.

Ever wonder what your favorite website would have looked like if we had this technology in say, the 40's? Well, in our September ad of the month GE and Buzzfeed have teamed up to bring you just that. A recent partnership between GE and Buzzfeed has lead to the creation of an online time machine.

This month FiG's attention is on the upcoming Olympic games, and our ad of the month comes from one of its long-term sponsors: McDonald's.

What gives you a better experience than just giving you the experience? Many times when I watch TV shows, I can't stop wondering what if it happens to me. This time, thanks to a great ad agency, audiences can really experience part of a TV show for themselves.

Honda's anti-theft negotiator has caught our attention AGAIN! This Honda video was chosen as our ad of the month for its innovative concept, vivid living scenario, smart timing, and its lingering effect. Though it was an April Fool's ad, it is not a joke. Similar type of technology is out there and available, and Honda has announced to put this on all of their 2013 vehicles*.

FiG's focus this month is on LG for introducing the world's slimmest TV in such a creative fashion. Instead of developing a traditional advertisement, LG cleverly disguised this promotional video as a Youtube favorite that you would send to your friends.