Displaying items by tag: FiG
New Project Announcement: Davidsons Liquors Advertising
As you may recall, we announced our market research project with Davidsons back in August.
Ad of the Month: Ron Burgundy For Dodge Durango
Not only has Dodge snagged Will Ferrell for the new Dodge Durango ads, but they snagged him as his character, anchorman Ron Burgundy. The team at Dodge’s ad agency, Wieden + Kennedy, crafted an ad campaign featuring the 1970's Burgundy pitching a car from 2014.
Client Case Study: Denver Community Credit Union Radio Ad Campaign
As you may recall, FiG has been working with Denver Community Credit Union for the past year, first on a website redesign followed by a re-brand.
Chipotle: Cultivating a Better World
Inhumane farming is no secret, yet that does not make it an easy topic to broach. Chipotle however, is taking on big agriculture and calling for more ethical practices to be brought back.
DDB and WATERisLIFE Clean Water Campaign
Last October, DDB New York teamed up with clean water organization WATERisLIFE to produce their #FirstWorldProblems campaign, using the popular hashtag to create awareness around the water shortage in Haiti.
Agency Rebrands Chemotherapy as 'Superformula' for Kids
Children battling cancer are already viewed as superheros in many eyes, and worldwide ad agency JWT is helping them to see this for themselves by rebranding chemotherapy as a superformula.
Live Photoshop Prank Is a Hit
You are minding your own business, waiting for the bus and you look over to see yourself on a bus stop billboard. A little freaked out? You would think so, but a few individuals in Sweden seem to find it much more entertaining.
Multiple Networks in Social Media Marketing
Social media is so well integrated into our lives that we don't stop to think about it anymore. For the young and the old, the rules of social communication have vastly changed.