Displaying items by tag: content marketing

On any given day, over 3.5 billion people log into social media platforms around the world. And all of those users will spend anywhere from a few minutes to several hours on those platforms each day. Whether you’re familiar with social networks or not, you can’t ignore the fact that social media is an essential part of any digital marketing strategy today. If you’re disregarding your social media presence, you may actually be negatively impacting the potential of your company. Believe it or not, your business stands to gain tremendous benefits when you leverage the right social media marketing in Denver, CO.

In the spring of 2018, FiG began a partnership with an incredible fitness entrepreneur, Ashlee Van Buskirk. Ashlee had taken note of the broad knowledge gaps in fitness and nutrition nationwide. She had a vision to correct this problem by creating her own personal training and nutrition coaching business. In the especially competitive fitness space of Denver, FiG has helped turn that vision into reality with her new business, Whole Intent. Since our partnership began, FiG has implemented a variety of Denver content marketing services to establish Whole Intent within the city’s fitness space. We’re incredibly proud of how far we’ve come and we’re eager to continue to deliver even better results.

For most small business owners, content marketing can feel like a mysterious and complicated task. From the content creation to the overall strategy, you might feel overwhelmed by the idea of content marketing. But, it’s easier than you might think to develop a successful strategy for content marketing in Denver. We developed a handy guide to make the process a little simpler and easier for you and your business.

We may not live in medieval castles anymore, but we all still love a good story. From entertainment to information, content has become ingrained into our everyday lives. Even businesses utilize content to market themselves and generate new leads. However, content marketing is easier said than done. Many businesses in Denver use content marketing services to generate new leads. But, if you put in the work yourself, you can get some terrific results for your business. As a content marketing agency in Denver, we wanted to share some words of wisdom.

In spring 2018, one of our long-time clients in downtown Denver sought to branch out into a new business space. Dr. Gregory Funk, owner of Ideal Health Chiropractic, wanted to start a new affiliate business: Hope N Wellness. He relied on the expertise of FiG to develop the brand, launch it, and market his business. Our team was excited to start on this affiliate marketing project that would support kids in the area. It’s been over a year since the new business launched and we’re very excited to share our successful results.

Practically every business has the same goal: improve their ROI. But, it’s easier said than done. Thanks to the rise of technology and improved market accessibility, competition has only gotten stiffer. Search engine optimization (SEO) may have been optional in the past. Not anymore. SEO is an integral part of any marketing strategy and if you want to stay relevant in today’s local market, you need to work with a leading SEO agency in Denver.

Over a year ago, FiG brought on a new client to add to our diverse portfolio: Interstate Energy, Inc. As the only Clean Burn waste-oil recycling distributor in Colorado and Eastern Wyoming, Interstate Energy was interested in expanding their customer base and acquiring a larger share of their highly competitive market. Now that we are a year into our partnership, we wanted to reflect on the dramatic ROI we’ve seen and celebrate our current successes as a leading SEO agency in Denver.

FiG Advertising + Marketing is positively ecstatic to announce our new partnership with Chris Davis, a premier real estate agent in the Denver area. As the economic boom of Denver continues and the population of Colorado continues to expand daily, real estate advertising is more important than ever to local realtors and Chris Davis understood that. To improve the real estate marketing efforts of his business, Chris approached FiG and our collaborative partnership began.

A long-time client of ours is expanding his reach to help the community. Chiropractor and owner of Ideal Health, Dr. Greg Funk, launched Hope N Wellness, an online affiliate of Metagenics supplements. Fifty percent of the sales through HopeNWellness go to Feeding America, which helps provide food for hungry families in the United States.

On any given day, an individual is exposed to anywhere from 4,000 to 10,000 ads. Our constantly connected world has left the average person immune to the impacts of traditional advertising methods – we avert our eyes from the right side of our Facebook news feed and instinctively close pop-ups without even looking at the brand it is associated with.