Once Halloween wraps up, the holidays kick into full gear — especially for marketers. With online holiday sales expected to grow nearly 15% this year, it's no surprise that retailers want to spread the spirit to consumers through ad spend. As a Denver Advertising Agency, we always keep an eye out for upcoming trends and popular content. This month, we will be analyzing Coca Cola's recent longform global holiday commercial to spot the techniques they used to make it successful. 

The immersive art installation company, Meow Wolf, has opened up a new location in the Denver area. The creative brand has already made a mark in Denver thanks to its unforgettable billboard displays enchanting drivers on local roads. It’s no surprise that the art installation would be an instant hit with the advertisement’s vibrant colors zoning into a black hole of riddled text. This striking campaign is a crowd-puller as advertisements undergo a contemporary shift in the age of social media. As a leading Denver marketing firm, we are here to share our thoughts on this ad campaign.

Social media is inescapable these days. On average, internet users spend 144 minutes on social media every day. With so many people spending so much time online, there is an opportunity to increase your visibility in the market like never before. No matter what type of business you operate, you can use social media in Denver to expand your local influence and connect with your customers.

Marketing is an essential part of any business plan. In our hyper-digital age, online advertisements must be a part of your marketing strategy. But what kinds of digital ads are best for you? From text and display to video and more, there are many different options available for your digital advertising in Denver.

In today’s digital age, search engines have become the go-to marketing channels for businesses around the globe. Google, Bing, and even DuckDuckGo have become exceptional lead-generation channels for small, mid-sized, and large businesses alike. But if you're unfamiliar with search engine marketing in Denver, you might feel confused about where to start.