Facebook 360 Canvas Ads

Monday, 03 October 2016 10:49

The first version of Facebook Canvas Ads was released back in February. These ads were limited to a few large brands and then later, opened to everyone. This month, Facebook has now added a 360-degree video feature to this ad platform to make them more interactive and more engaging than any social media ad ever before.

Branding a New Payroll Services Company

Monday, 03 October 2016 09:56

Lodestar Tax and Accounting is a client that FiG branded back in 2013. Lodestar, “provides outstanding service to our clients because of our dedication to the three underlying principles of professionalism, responsiveness, and quality.” In the years since we branded them, their business has expanded, and they reached out to us recently to help them brand a new payroll company they are launching.

Ad of the Month: Geico's "Lemonade, Not Ice T"

Tuesday, 27 September 2016 09:50

You’re in for a “punny” surprise with September’s Ad of the Month. Geico started a commercial series called, “It’s Not Surprising,” this month with the Martin Agency. We found the series to be cheesy, but attention grabbing.

With the 2016 Summer Rio Olympics at a close, we decided it was only right to feature one of the many great Olympic advertisements this month. “Never Lose the Love,” is a 70-second spot from Gatorade featuring some of our favorite Olympic athletes. These elite athletes have a particular dedication to their sport that goes beyond grit and commitment; they have a true love for their sport.

The FiG Team is jazzed to announce a new client! We are working with floral preservation company, Ageless Keepsakes. They are committed to turning special occasions into cherished memories you can hold onto for generations with preserved wedding bouquets, military shadow boxes, flower petal jewelry, and new baby keepsake displays.

Fall River Gets Mobile-Optimized Website

Monday, 22 August 2016 05:02

Fall River is an employee benefits consulting firm. Their Mission, “Fall River Employee benefits strive to be the most innovative and proactive benefits broker on the Colorado Front Range. Our services for you will be comprehensive in depth and breadth, and incredibly customized to be personalized to your unique needs.”

The genius emperors of the phone application, Instagram have dropped the ultimate bomb on pop culture. “Instagram has always been a place to share the moments you want to remember. Now you can share your highlights and everything in between, too.”

Marketing Thought: Snapchat - The Features

Thursday, 04 August 2016 08:35

Last month, we discussed the basics of Snapchat. Now we can delve into the most exciting features of this sophisticated phone app which have contributed to users’ eight billion daily video views on the platform. The app now rivals even Facebook’s video engagement, so here you can discover what the fuss is about.

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