Case Study: National Sales Conference Gets a Social Boost
Tuesday, 30 July 2013 03:10This spring, FiG Advertising partnered up with the National Sales Association to help boost excitement around their National Sales Conference: The Art of Sales, which was held in Denver, June of 2013.
Heineken Lets Airport Goers Play "Departure Roulette"
Thursday, 18 July 2013 05:34Heineken is testing people’s spontaneity and, well, sincere craziness. Partnering with Wieden + Kennedy in New York, they set up an airport stunt at JFK’s Terminal 8, daring travelers to push a button and commit to an unknown location, a game they are calling “Departure Roulette.”
New Client: Rocky Mountain Life Savers
Tuesday, 16 July 2013 07:52FiG is pleased to announce our new relationship with Rocky Mountain Life Savers!
Google+: A Surprising Second in Social
Thursday, 11 July 2013 09:52Tweeting and liking are practically a part of everyday conversations, but +1-ing? Not so much.
Amazing Moves Year 3 Recap
Thursday, 27 June 2013 10:04In 2011, as you may recall, FiG launched a new brand and website for Amazing Moves Moving and Storage. Since the launch, FiG has continued to work with Amazing Moves through a search engine optimization, or SEO retainer.
Intel Gets a New Slogan
Tuesday, 25 June 2013 11:02At the beginning of this month, Intel, which has used the slogan “Sponsors of Tomorrow” since May 2009, announced they have a new slogan, “Look Inside." This new slogan seems to be just the beginning of a deeper look into the brand strategy.
Agency Rebrands Chemotherapy as 'Superformula' for Kids
Tuesday, 25 June 2013 04:51Children battling cancer are already viewed as superheros in many eyes, and worldwide ad agency JWT is helping them to see this for themselves by rebranding chemotherapy as a superformula.
Live Photoshop Prank Is a Hit
Friday, 21 June 2013 08:36You are minding your own business, waiting for the bus and you look over to see yourself on a bus stop billboard. A little freaked out? You would think so, but a few individuals in Sweden seem to find it much more entertaining.