Displaying items by tag: Digital Marketing Strategy

Over a year ago, we began a collaborative partnership with one of the top chiropractors in the Denver metro area: Dr. Jeffrey McWhorter. He had been offering innovative treatments for chronic neurological conditions throughout the Denver area and decided to create his own chiropractic and neurological rehabilitation clinic. Dr. McWhorter needed the help of our branding, marketing, and PPC agency in Denver to get it up and running. Over the turbulency of the past year (2020), we were eager to lend a helping hand and we’ve seen some impressive results.

Published in FiG Client Case Study

Everyone on our marketing team at FiG is pleased to announce the addition of another client to our portfolio: Grant Muller of Spaces Real Estate. Grant is a highly experienced residential real estate agent, and one of the founders and owners of Spaces Real Estate. Grant and his team of realtors work diligently to help families sell and purchase homes in the Boulder and Denver areas. For numerous years, upwards of 98% of the homes bought and sold through Grant came from referrals. Grant wanted to expand his marketing efforts to bring in new clients through other mediums. As a top Denver digital marketing firm, FiG was more than happy to implement new strategies to acquire high-quality leads for his business.

The recent COVID-19 pandemic brought the world to a standstill. Businesses and consumers across the globe began to close their doors and shelter-in-place in March and early April. Even though many Denver businesses have begun to reopen, the massive societal adjustment of the pandemic has shaken consumer confidence and changed their behaviors. This is the turning point at which small businesses need to start leveraging the capabilities of digital marketing firms in Denver.

Published in FiG Marketing Thought

The new decade has finally arrived and the future of search engine optimization (SEO) is changing quickly. Consumer behaviors and rising trends are shifting the SEO landscape in a number of ways. Do you rely heavily on search engine traffic to generate new leads? If so, you need to adjust your SEO strategy in Denver for a few of these trends. The SEO space is constantly developing, but we think that these recent trends demand your attention the most.

In early 2017, FiG started out on a new partnership with redcup Beverage Service. The business, owned by Christopher Anson, is a leading provider of beverage and snack services for businesses in the Denver metro area. It’s now been over 2 years since our enduring partnership began and our hard work has delivered some significant results for redcup. As a leading Denver digital advertising agency, we’re thrilled to share some of these terrific results with you.

Published in FiG Client Case Study

Marketing campaigns come in all sorts of shapes and sizes. Some campaigns are regional, others are national. Many campaigns are exclusively print, while many others stick to digital platforms. Everyone wants their marketing campaign to generate the best ROI for their business. Crafting the best digital marketing campaign in Denver is much harder than you might think. When you’re developing your campaign, it can help to examine other successful ones first. They might have some important insights that can improve your campaign. Our team identified some important lessons from a few of the best recent campaigns in Denver to help identify what your campaign needs to succeed.

We may not live in medieval castles anymore, but we all still love a good story. From entertainment to information, content has become ingrained into our everyday lives. Even businesses utilize content to market themselves and generate new leads. However, content marketing is easier said than done. Many businesses in Denver use content marketing services to generate new leads. But, if you put in the work yourself, you can get some terrific results for your business. As a content marketing agency in Denver, we wanted to share some words of wisdom.

Published in FiG Marketing Thought

The news cycle never stops, especially for big tech. The larger US tech companies are constantly evolving, and they may be on the verge of another monumental change. Government probes into the business practices of those tech companies may have huge implications for the future of online advertising. More specifically, these probes may have ripple effects on Google Ads marketing near Denver. As an Adwords agency in Denver, we wanted to examine these investigations and how they may impact Adwords marketing near Denver.

The world of advertising is constantly evolving and search engine ads are no exception. From auction process changes to data privacy concerns, search engine advertising can be confusing. If your pay-per-click (PPC) ads aren’t on the right search engines, you won’t get the results you need. The search engine you choose can influence the effectiveness of your PPC in Denver. It’s important to know how advertising changes across search engines.

Practically every business has the same goal: improve their ROI. But, it’s easier said than done. Thanks to the rise of technology and improved market accessibility, competition has only gotten stiffer. Search engine optimization (SEO) may have been optional in the past. Not anymore. SEO is an integral part of any marketing strategy and if you want to stay relevant in today’s local market, you need to work with a leading SEO agency in Denver.

Published in FiG Marketing Thought
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