Displaying items by tag: Digital Marketing

In Part I, we discussed connecting your website’s content to your overall business goals. (Yes, it sounds so incredibly elementary, and yet many small companies still don't know how to do this.) Now we'll look at measuring the ROI of your website which is done with analytics.

Published in FiG Marketing Thought
Tuesday, 27 January 2015 01:33

Using LinkedIn for B2B Marketing

A lot of our clients are B2B and we often get asked by our clients: What social media platform should we be using and why?, or even Why should we be using social media at all?

Published in B2B Marketing
Monday, 15 December 2014 05:46

New Client: Sport Shieldz Protective Head Gear

We are pleased to announce our new client: Sport Shieldz Protective Head Gear

Google has been working to change email experience, giving users the ability to have more control over how they sort email and make email easier to deal with overall.

In today’s world most of us are privy to basic digital marketing practices – social media, email marketing, and SEO (search engine optimization), but often times we (FiG) find that a lot of our clients overlook two very obvious things that tie it all together: content marketing and marketing automation.

Published in Denver Branding Agency
Tuesday, 21 October 2014 05:37

New Client: LessonsOnly

We're excited to announce our new client, LessonsOnly

Monday, 07 April 2014 06:56

Visual Content is King

I'm sure you have heard the phrase, "content is king," and in the world of marketing, it is an ever growing truth. These days, especially when considering social marketing, the real king is not just content but visual content, with images taking center stage.

Published in FiG Marketing Thought
Friday, 14 March 2014 02:58

Case Study: Bruce Peterka Website Launch

FiG is pleased to announce the launch of a new website for our client: Bruce Peterka, LLC!

Friday, 07 March 2014 06:03

New Project: CoorsTek Medical Brand Messaging

FiG has had an ongoing relationship with ceramics company CoorsTek, and we are pleased to announce our new brand messaging assistance with their new division, CoorsTek Medical.

Monday, 03 March 2014 07:18

Ad of the Month: UNICEF Tap Project

Since 2007, UNICEF has run their annual campaign, UNICEF Tap Project, helping children worldwide gain access to clean water.

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