Displaying items by tag: Digital Marketing
We all know Chipotle has the best burrito. They also give good marketing. They have often centered their advertising campaigns around their commitment to serving locally grown, non GMO food.
Memorable advertising should be original and creative, with an emotional hook. This month, Samsung has nailed this simple formula with their newest advertisement for their new Galaxy S6.
In Part I, we discussed connecting your website’s content to your overall business goals. (Yes, it sounds so incredibly elementary, and yet many small companies still don't know how to do this.) Now we'll look at measuring the ROI of your website which is done with analytics.
A lot of our clients are B2B and we often get asked by our clients: What social media platform should we be using and why?, or even Why should we be using social media at all?
We are pleased to announce our new client: Sport Shieldz Protective Head Gear
Google has been working to change email experience, giving users the ability to have more control over how they sort email and make email easier to deal with overall.
In today’s world most of us are privy to basic digital marketing practices – social media, email marketing, and SEO (search engine optimization), but often times we (FiG) find that a lot of our clients overlook two very obvious things that tie it all together: content marketing and marketing automation.
We're excited to announce our new client, LessonsOnly.
I'm sure you have heard the phrase, "content is king," and in the world of marketing, it is an ever growing truth. These days, especially when considering social marketing, the real king is not just content but visual content, with images taking center stage.