Displaying items by tag: Social Media Marketing

Pinterest is the newest social media platform that presents added marketing opportunities for your brand and business. This new self-expression site encourages users to start conversations and trends by “pinning-up” their interests and images on a virtual bulletin board. With over 420 million page views to date, its popularity continues to rise since its inception in March 2010.

With the dominating presence of social networking sites such as Facebook and Twitter, many people are struggling to keep incriminating photos offline. At least that's what Del Norte Brewing Company is banking on with their recent promotion.

Twitter has finally caught up to Facebook and Google+ by introducing their new branded pages late last week. These updates allow companies to better manage their online campaigns. Currently only 21 companies have access to the new feature, but Twitter will be going public with this in the coming months. The new Twitter gives marketers more control over their company's brand page and addresses one of the major drawbacks of marketing on Twitter, impermanence.

We are happy to announce that FiG will work with a promising BMX racer Eli Massey on website design, branding development, and social media marketing.

This summer is almost over, but your vacation doesn't have to be. Whether you lost your camera full of memories in Las Vegas or have just been too busy to get away, Expedia owned hotels.com has come up with a way to bring the vacation to you.

You may think you understand social media and that the rules are common sense but many companies are realizing social media is a battlefield. For a company of any size, when you enter the social media world, the competition becomes fierce. How do you win a battle like this? To start with, you need a strategy. To help you gain the advantage, FiG suggest your take into account these 4 important steps when building a social media strategy.

Last Thursday 2/24/11, Google announced changes to its search formula to push low-quality sites lower in search rankings (those that are of low content value, copy content from other websites, and/or don't provide any new/fresh information to the audience). Word is that the new formula will affect 11.8% of search queries. Unlike numerous former changes, this time Google claims the changes would be hard not to notice.

We have completed our first White Paper on Social Media Marketing. Please let us know what you think and how we might improve on our writing.

New websites, Facebook, and Twitter are the components of a triple threat for FiG Advertising and Marketing. After a lot of hard work our new website is up and running for the world to see and even better, we are now on Facebook AND Twitter! We are paving the way and leading by example for our clients and pursuing the world on the Internet so check us out!