Displaying items by tag: branding

Friday, 18 January 2013 02:24

We Can Learn From Obama's Digital Strategy

Very few people in the United States were untouched by 2012's Obama-Romney campaign. As a primarily digital person, the overwhelming message that I saw during the campaign was always the Obama brand encouraging us to register to vote. In the end, the Obama register to vote strategy was just one of many successful digital strategies in this campaign.

Published in FiG Marketing Thought
Thursday, 29 November 2012 08:29

New Client Announcement - Blubird Ski Company

FiG is excited to announce our new relationship with Blubird Ski Company!

Thursday, 27 September 2012 05:40

Brand Identity Case Study & Project Launch - SR Cutty

The executives of SR Cutty are no strangers to the drilling/industrial fluids industry or starting a new business. As previous owners of similar companies and with over 64 years of experience, they know what they are doing when it comes to their products and their clients.

Apple just released the new iPhone 5 and new operating system iOS 6, and consumers just can't wait to get there hands on both. It has only been about a year since the last launch of the iPhone 4s and some question the decision as the new design and features seem rather similar to the past iPhones.

Published in Denver Branding Agency
Monday, 27 February 2012 03:03

Branding + Website Case Study--Amazing Moves

For a long time Amazing Moves Moving & Storage had successfully established themselves as a moving company that provides exceptional service and value, but they were lacking a brand focus that could properly leverage that in the larger community of consumers who had never used them before. Their message lacked a common focus to convey their quality to potential customers.

Thursday, 23 February 2012 02:00

New Client Announcement - The Petroleum Building

We at FiG Advertising are very excited to announce that once the home of the biggest "Petroleum Club" in the world, the Petroleum Building in Denver downtown has become one of FiG's most recent clients for a branding strategy project! This historical building is looking for a branding strategy that speaks to both its history & pride, and the up-to-date renovations, which have replaced obsolete systems.

Published in Denver Branding Agency
Wednesday, 15 February 2012 03:17

How to Stand Out in a Crowded Market

The granola bar market is already crowded with more than 100 new products introduced each year, yet Kraft is dashing ahead and confident to stand out. How? A new granola product might have you picturing a commercial where hikers and bikers are representing the brand.

Tuesday, 14 February 2012 07:12

Happy Birthday to FiG

FiG Advertising + Marketing is happy to celebrate its three year anniversary with everyone that has helped us get to this point. We started the celebration early by moving to our new location down the 16th Street Mall. These past three years have flown by and we couldn't have made it this far without our amazing clients.

Thursday, 17 November 2011 02:15

FiG Partners With RMMFI To Brand Deserving Companies

We are very excited to announce that FiG has awarded 2 new brand identity projects to the winners of Rocky Mountain Micro Finance Institute’s Fall 2011 Business Launch Boot Camp (RMMFI)! At FiG Advertising and Marketing we strongly believe that a new businesses needs the proper tools to survive.

We are happy to announce that FiG will work with a promising BMX racer Eli Massey on website design, branding development, and social media marketing.

Published in Denver Branding Agency
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